Background

Castle Painting & Decorating is a painting service that prides itself on being high quality. Unfortunately, its website didn’t reflect that same quality. It had been a fairly cheap site to build, and that reflected poorly on the business.

The site was barely ranking online for any relevant search terms, leaving it’s sole source of enquiries from referrals.

The business was struggling.

Strategy

We needed to make Castle Painting look like a professional painting service, rather than a cheap painting contractor.

This needed some modernisation of the logo, as well as designing and building a new website.

By following SEO best practices during the build, we’d hopefully improve the search rankings, however we recommended an ongoing SEO service. Unfortunately ongoing SEO was beyond the budget.

Solution

We updated the logo to boost clarity and make it look more modern. Then we designed and developed a new website which would present the business professionally.

The result is a modern and professional website that is ready for an ongoing SEO service to help boost it’s traffic.